Rana Motors Launches ADVANCE Radial Farm Tyres in Savelugu to Boost Agricultural Efficiency
Rana Motors has successfully launched its ADVANCE Radial farm tyre range in Savelugu, marking a significant step toward strengthening agricultural productivity in Northern Ghana.
The event brought together a cross-section of stakeholders, including farmers, tractor operators, agro-mechanics, tyre dealers, and institutional representatives. Among the dignitaries present was Alhaji Baba Musah, Director of the Savelugu Department of Agriculture, who underscored the importance of reliable and durable tyre solutions in advancing modern farming practices.
‘This innovation will go a long way in improving mechanized farming in our district. With better equipment like these tyres, farmers can work faster and protect the soil, which is key to sustainable agriculture,’ he stated.
As the leading provider of high-performance tyre solutions in Ghana, Rana Motors continues to support key sectors with products tailored to local terrain and demanding operational conditions. Its Tyres Division offers a wide portfolio, including truck, bus, farm, and industrial tyres designed for efficiency, durability, and long-term value.
Speaking at the event, Shakti Shukla, National Dealer Manager at Rana Motors, highlighted the company’s commitment to delivering innovative tyre solutions that meet the evolving needs of Ghana’s agricultural sector. He emphasized that the ADVANCE radial tyre range is engineered to enhance productivity, reduce operational costs, and improve overall performance for farmers and machinery operators.
“These radial tyres are specifically engineered to suit the terrain and farming conditions in Ghana. They offer durability, better grip, and efficiency, which ultimately helps farmers increase yields while lowering maintenance costs’’.
The launch featured a comprehensive product presentation, an educational session comparing radial and traditional nylon tyres, and a live demonstration that allowed participants to observe the product’s performance firsthand. These sessions provided valuable insights into the advantages of radial technology, including improved traction, fuel efficiency, and durability.
Participants actively engaged in discussions and feedback sessions, with many expressing strong interest in the product’s suitability for local farming conditions. The positive response highlighted growing demand for reliable, high-quality tyre solutions within the region.
The successful launch not only strengthened Rana Motors’ brand presence in Northern Ghana but also laid a solid foundation for increased adoption of advanced tyre technology in the agricultural sector.
Source: Lillian D. Walter/zaaghana.com
